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Empowering Growth: Olympus Co. AI Expansion Fueled by Grand Thera

  • Writer: Fernando Negrini
    Fernando Negrini
  • Sep 25, 2024
  • 5 min read
Grand Thera
Data analysis and AI solutions.

Olympus Co. is a world-class boutique software development firm known for delivering cutting-edge digital solutions with flawless design and robust technology. Their portfolio spans a variety of sectors, where they consistently execute high-impact projects, such as Elefante Letrado, a literacy platform with over 150,000 active monthly users, and Memo, a widely respected open-source project with more than 1,500 stars on GitHub. Specializing in scalable MVPs and enterprise-level digital solutions, Olympus consistently delivers exceptional results by merging creativity with technical precision.



Grand Thera
Hercules - Workout App by Olympus Co.

Although they excel in software development, Olympus recognized the growing demand for data science and AI solutions to maintain their competitive edge. Since these areas weren’t part of their core business, they sought a partner to complement their existing expertise. Enter Grand Thera, an specialist in AI and data science integration.



The Churn Challenge


Olympus initially sought a partner to conduct a consultative evaluation on deriving insights into customer churn among infoproducers, aiming to estimate how many followers might disengage after future product launches. Previous attempts had failed due to a perceived lack of categorical data. Grand Thera was brought in for an independent analysis and proposed a robust analytical pathway using time-series data and historical sales trends.




Grand Thera
Churn refers to the percentage of customers who stop using a product or service over a specific period.

Although identifying specific churn IDs wasn’t possible, Grand Thera leveraged inferential techniques and machine learning to predict potential churn percentages, quantifying these predictions into financial risk. This empowered Olympus with actionable insights for more informed decisions on customer retention strategies.


Impressed by Grand Thera’s technical expertise and their ability to mitigate risks and enhance decision-making, Olympus selected them as their preferred AI and data science provider. After addressing the initial churn challenge, Olympus expanded the scope to tackle a more complex project. Grand Thera’s creative problem-solving, adaptability, and commitment to governance were pivotal in this decision.


Current Project: Behavioral Analysis in Educational Platforms


Currently, Olympus and Grand Thera are collaborating on a cutting-edge educational project aimed at enhancing children’s attention and engagement with digital learning platforms. In today’s attention economy, where platforms like TikTok dominate, the challenge is to keep young users engaged in educational content.


Grand Thera’s data analysis and AI models are key to this effort, providing insights that allow the platform to adapt to individual learning styles and optimize engagement.


Grand Thera
Keep young users engaged in educational content.

The goal is not only to enhance learning outcomes but also to create a competitive advantage for Olympus in the rapidly growing edtech market. By combining their software development excellence with Grand Thera’s AI-driven insights, Olympus is set to redefine how educational content is delivered.



Synergy and Factors of Choice


Olympus chose Grand Thera for several reasons, beyond the successful churn solution. Grand Thera’s ability to seamlessly integrate into Olympus’ AI squad provided immediate value. Their deep technical expertise in AI and machine learning, combined with their consultative approach, made them the perfect partner.


For Olympus, selecting Grand Thera was not just about filling an immediate gap in expertise. It was about finding a partner capable of providing highly customized, reliable solutions that matched their own standards of excellence. Grand Thera’s ability to provide independent assessments and innovative solutions allowed Olympus to maintain its agility and focus on core software development, while benefiting from cutting-edge AI insights.


Here are the key factors behind Olympus’ choice of Grand Thera:


  • Seamless Integration: Grand Thera quickly adapted to Olympus’ AI squad, providing immediate value.

  • Deep Technical Expertise: Their proficiency in AI and machine learning, along with a consultative approach, made them a perfect fit.

  • Creative Problem-Solving: Grand Thera’s ability to think outside the box while focusing on execution excellence stood out.

  • Customized Solutions: They delivered highly tailored, reliable solutions aligned with Olympus’ high standards.

  • Governance and Agility: Grand Thera maintained high governance standards, allowing Olympus to stay agile and focus on core strengths without overextending resources.


This synergy enabled Olympus to enhance its offerings and deliver more competitive, data-driven products.



Grand Thera
Factors of Synergy.


One of the main reasons Olympus leaned on Grand Thera was their ability to approach problems creatively while maintaining a focus on execution excellence. Grand Thera’s track record of delivering exclusive, bespoke solutions was aligned with Olympus’ own commitment to offering high-quality products to their clients.


This integration allowed Olympus to strengthen their offerings without overextending their internal resources, creating a synergy that resulted in more competitive, data-driven products for their clients.


A Conversation with Jonata Correa, CEO of Olympus Co.: Interviewed by Fernando Negrini, Co-Founder of Grand Thera


  1. What motivated Olympus to seek a partnership with Grand Thera?

    We recognized that to maintain our world-class standards, we needed AI and data science capabilities. Grand Thera brought the expertise we needed to complement our internal strengths without compromising our core focus.


  2. What made the churn problem particularly difficult?

    It wasn’t just a lack of data—it was the complexity of predicting human behavior. Many partners struggled to find a solution, but Grand Thera’s innovative approach unlocked the potential of our existing data.


  3. How did Grand Thera’s solution impact your business?

    Their dynamic, real-time insights allowed us to adapt in ways we hadn’t imagined, offering clients predictive analytics that dramatically improved their launch strategies.


  4. Why was Grand Thera the right partner for the educational project?

    Their understanding of behavioral patterns and AI-driven insights aligned perfectly with our goals. We needed a partner who could help us compete against platforms like TikTok while focusing on engagement and retention in a learning environment.


  5. What are the key outcomes you expect from this collaboration?

    We expect a breakthrough in how educational content is consumed, with measurable improvements in both engagement and learning outcomes.


  6. How does this partnership reflect Olympus’ long-term strategy?

    It allows us to remain at the forefront of software innovation while incorporating AI and data science to deliver cutting-edge solutions. Grand Thera complements our vision perfectly.


  7. What future projects might Olympus and Grand Thera collaborate on?

    We’re looking to expand into even more sophisticated AI models, from customer behavior analytics to complex automation solutions, solidifying our role as a leader in AI-driven development.


  8. How does this partnership help maintain Olympus’ competitive edge?

    By leveraging Grand Thera’s expertise, we’re able to offer highly specialized solutions that set us apart in the marketplace, ensuring we deliver top-tier results for every client.


  9. What advice would you give to other companies seeking AI partnerships?

    Find a partner who doesn’t just solve problems but creates new opportunities. That’s what Grand Thera has done for us—they’ve opened doors we didn’t know existed.


  10. What’s the long-term impact of AI on Olympus’ product offerings?

    AI is now central to how we approach innovation. With Grand Thera, we’ve unlocked new ways to deliver value, and I expect that AI will become a key differentiator for us moving forward.



Grand Thera is a technology company specializing in Data Science and AI, with over 10 years of expertise in technology and 20 years in venture capital. Their mission is to enable efficient data use across organizations of all sizes by aligning strategy and business with modular, adaptive solutions. This approach allows clients to achieve sustainable, competitive growth in today’s complex markets.


 
 
 

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